Give Plain-Jane Listings a Facelift With SavvyCard
It’s old news now that newspaper classifieds have lost their luster as a way to advertise properties. Many REALTORS® have found a replacement in the online listing service Craigslist. The problem is that the Craigslist format, just like old-fashioned newspaper ads, makes every listing look equally boring and anonymous.But Craigslist does give you some flexibility, allowing you to connect to customers through additional information and links. Putting a link to your SavvyCard toward the bottom of a Craigslist ad helps shoppers engage with your ad and pick you out of the crowd.
SavvyCard Helps Your Ad Connect
|•||Get Their Attention! Including a link and a call to action for viewers to look at your SavvyCard will by itself set you apart, because not all Realtors are using this new tool.|
|•||Show Them Your Face! A link to your SavvyCard will help a browser feel like they know you, even before they pick up the phone (at least, it will if your card is customized.|
|•||Show Them Your Other Great Properties! Because your SavvyCard’s Listings button includes all of your featured properties, people clicking through from Craigslist can also view them (You have set up property cards, right?).|
See, SavvyCard can be connected with some of the tools you already use every day, making them even more powerful. If you’ve had success using SavvyCard with Craigslist, print ads, or any other marketing tool, we’d love to hear your story and feature you on our blog or future emails. Reach out to us at email@example.com and let us know what you’ve discovered!
The SavvyCard Team