SavvyCard for Real Estate is a sales and marketing software tool that enables real estate agents to easily capture leads, improve their prospect conversion rates, streamline their marketing, and empower their referral marketing. Today, Pinellas REALTOR® Organization & Central Pasco Chapter (PRO/CPAR ) launched SavvyCard for Real Estate Pro for all their members. PRO/CPAR had previously launched the non-Pro version of the software in 2014.

New Features Available at No-Cost to all PRO/CPAR Members

The upgraded Pro version of SavvyCard for Real Estate includes many extra features for PRO/CPAR members, including:

• Property SavvyCards™, which are stand-alone websites for individual listings that are easy to share and promote on social media;
• Custom branding and photos for the agent’s SavvyCard, which promote optimal brand recognition and reach in an agent’s farm area;
• SellerShare™, a push-button simple tool that shares a Property SavvyCard to a Seller and generates brand and listing exposire through the Seller’s social media networks;
• SavvySchool™, an on-demand learning library, offering valuable how-to guides and strategy videos that demonstrate exactly how to use SavvyCard to grow your business.
• SavvySigns™, a simple text-back system (Text HOME to 72889) that generates more leads from an Agent’s “For Sale” sign and keep customers from being “hijacked” by listing portals.

Here is a comparative list of features included for the previous SavvyCard solution and the upgraded SavvyCard for Real Estate Pro solution:

Does SavvyCard for Real Estate Agents Pro Actually Work?

“SavvyCard has a track record of success in markets where it’s fully deployed, and as an organization that prides itself on being a technology leader in the industry, we wanted all our members to have access to its full suite of capabilities,” stated David Bennett, CEO of PRO/CPAR.

“We’re especially excited to deploy Property SavvyCards for all our MLS listings, as we’ve seen the type of success they can generate for real estate agents on social media, especially when used in conjunction with SavvyCard’s other features, like SellerShare and ListingShare.”

Case in point: Rebecca Lynch is a real estate agent who is a member of TRIAD MLS, located in North Carolina, where SavvyCard is also deployed for all REALTOR® members. Recently, after learning how to use a Property SavvyCard to market her listings on Social Media, Rebecca used a Property SavvyCard for one of her listings to promote an open house through her personal and business Facebook® pages.

In less than 5 days, she generated 28,182 pageviews and generated 90,325 events (like looking at photos, getting turn-by-turn driving directions and calling Rebecca about the property). Over 200 people showed up at her open house.

“I was floored when I learned that the Property SavvyCard I shared on social media had ninety thousand interactions,” she remarked. “I had nearly 200 people show up to a two day (2 hours each day) open house. I couldn’t believe it. Coming from a small rural town in Pilot Mountain, NC that is beyond amazing, and unheard of.”

Rebecca continued, “Property SavvyCards are loaded with property information, yet are clean and simple to use. It only takes a minute to share on Social Media, and my friends and family love sharing them, too.”

Additionally, PRO/CPAR members will now have access to SavvySigns, a universal text-back short code (Text HOME to 72889) giving consumers immediate access to property information via text message. SavvySigns is GPS powered, providing the consumer immediate access to the Property SavvyCard for the property they’re standing in front of and all other nearby properties, just by sending a single text. SavvySigns can be reused with new listings and requires no maintenance or updates. Just hang the sign rider telling consumers to Text HOME to 72889 for property details (get sign art here).

Frequently Asked Questions

Q. Does it cost any money to use the new upgraded SavvyCard features, or to get my background customized and my photo added to my card?
A. No. With this upgrade, these services are now free of charge to PRO/CPAR members, including affiliates.

Q. What if I paid for an upgrade before and am paying a monthly fee now for the Pro version?
A. If you are an individual, your monthly payment will be cancelled, and you will keep your existing upgraded account. If you are a broker/owner and had previously purchased SavvyCard for Real Estate Agents Pro for your agents, please contact Ruth O’Leary for details on additional functionality that is now applied to your brokerage solution that is not available for individuals.

Q. How do I add a custom background and photo to my card?
A. Contact SavvyCard’s Customer Success Team with your customization request.

Q. Where do I learn about the new changes and how to use them?
A. Visit SavvySchool to start learning about your new SavvyCard account’s many upgrades. You may also contact SavvyCard’s Customer Success Team.

Q. What if I have other questions?
A. Contact SavvyCard’s Customer Success Team.

Q. How do I use SavvySigns?
A. You simply add the appropriate SavvySigns text and disclaimer information to your For Sale signs or as a rider to your For Sale signs. There is no need to create a different sign for different listings. Like your For Sale signs, the information for SavvySigns is the same for each listing you have. To find out more on what it is and how it works, visit the SavvyCard SavvySigns page.

Q. Where can I get a SavvySigns sign rider?
A. You can download the art to send to your sign rider printer, or have them download the artwork from the SavvyCard SavvySigns page.

How to Get Started with a SavvyCard for Real Estate Agents Pro Account

To learn more about SavvyCard for Real Estate Pro and how to use its new features, visit SavvySchool or contact SavvyCard’s Customer Success Team.