John Disa helped turn around Ashley Furniture’s retail operation, growing revenue from $2B to $3B in just a few years. He also worked on overseas expansions for the company, and credits his success to having a deep understanding of customers.

In this video John, who has now joined SavvyCard’s Board of Directors, talks about what he sees as the expectations of today’s customers, and the challenges he faced when expanding Ashley internationally. For Disa, SavvyCard offers some unique promise in solving these and other problems of mobile engagement for retailers.