SavvyRecipe for Success™: How to Get Better Results from Advertising
Ever place an ad in your local paper and not get any leads from it? You aren’t alone. Today’s print readers are bored of typical ads and tend to pass them over. To make advertising work, your ad should be fresh, distinctive and include engaging content to capture your audience’s attention.
Agents have used their SavvyCard in advertising to satisfying result. Create memorable branding to engage your prospects right away and increase the number of leads you get. Even better, when they save your SavvyCard to their phones, your ad continues to generate value beyond the printed page.
Use these 3 simple tips for getting better results from your advertising:
- Add your SavvyCard to your printed marketing pieces like newspaper ads, magazines ads, and your printed business cards by including the URL of your SavvyCard or it’s QR code in the artwork. Or, if you have the SavvyCard for Agents™Pro product, include your text back SavvyCode instead. Use a call-to-action in your content, such as “Use my mobile web site to search up-to-date listings and find your dream home – now!” or “Check out my featured properties in the “Listing” button. When you work with me to sell your home, I’ll create a mobile web site for you, too!”
- Add your SavvyCard to your website and online ads by including your SavvyCard’s URL, QR Code or SavvyCode. Try saying: “Bookmark this mobile site to your phone so you have a full MLS search, my contact information and a wealth of other real estate information at your fingertips, anytime!”
- Add your SavvyCard to signs, posters and billboards by including your SavvyCard’s URL or SavvyCode. “Make me your pocket real estate professional. Just add me to your phone!”
When you use SavvyCards in your advertising, you will “Wow” prospects with a highly engaging visual experience and provide them in an instant with everything they need to contact you, search the MLS and request information from you on properties they like.
Utilize these valuable tips in upcoming advertising efforts, you will notice an improvement in the engagement level people have with your ads and marketing materials.
Do these tips work for you? Sign Up for Complimentary Training
Sign up for free SavvyCard training with SavvyCard’s Customer Success Specialists.They’ll teach you a bunch of innovative and effective ways to help generate new business using your SavvyCard. You’ve nothing to lose and lots to gain!
As always, if you have questions call us at (727) 502-6012 or email support.